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KMID : 0881720180330020089
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Journal of Food Hygiene and Safety
2018 Volume.33 No. 2 p.89 ~ p.93
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A Study of a Diet Improvement Method for Controlling High Sodium Intake Based on Protective Motivation Theory
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Hahm Tae-Shik
Choi Sung-Hee
Lee Tae-Yeon
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Abstract
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High sodium dietary habits may cause various diseases, thereby threatening the public health. Various efforts have been made to control high sodium use in diets, but few studies have been conducted on health communication efforts to modify such habits. This study looks for suggestions for diet improvement education by examining whether or not high sodium dietary habits can be predicted by a consumer's perception on the threat and controllability of high sodium diets. In this study, a questionnaire was developed to measure the severity, vulnerability, efficiency, efficacy, and behavioral tendencies of the consumer, which were subscales of the protective motivation theory. The questionnaire was given to university students and their families in Chungnam Province. The results of a statistical analysis were as follows: First, more young people preferred high-sodium diets than older people. Second, the correlation analysis showed that older people knew that they were vulnerable to the negative effects of high sodium diets, but they would not change their dietary habits until they were confident that they could control the high-sodium diet. Third, the structural model analysis showed that the higher the coping perception was, the lower was the tendency to consume a high-sodium diet. These results suggest that in the effort to reduce high-sodium diets, it is more effective to provide viable information and improve efficacy.
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KEYWORD
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Sodium intake reduction , Protective motivation theory , Health communication , Threat perception , Coping perception
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